Checklists

Checklists are a great way to prepare for content creation, governance, and even discovery and research. The Content Management Institute has provided a list of 14 checklists for content marketing success, though many are equally valuable for content strategy, including:

  • Content kickoff checklist, for writers or other content creators
  • Content prioritization worksheet, to identify which content most needs attention
  • An SEO┬áchecklist, to ensure content is incorporating the right SEO elements
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