Nomenclature Example

For a content strategist, a nomenclature chart, or vocabulary, is a specific set of terms that reflect the voice of the company.

In these examples of nomenclature charts, the content strategist has chosen a set of key words, and tested them with the organization’s target audience to see if they resonate. For each key word, the content strategist supplies a definition, as well as synonyms. What makes this different from a dictionary is that the synonyms are not necessarily direct equivalents, but instead words that the target audience or organization might use interchangeably with the key word.




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